Seven Orientation Programs. One Trusted Partner.

New Student Orientation Keynote

45–90 minutes

This is not just a keynote. It is an experience.

Built specifically for new student orientation, Get Your Show on the Road™ uses the music and band metaphor to help incoming students understand something they are ready to hear on Day One: they already have something to contribute. They do not need to wait until they feel ready, until they know more people, or until they find their thing. The band needs them now.

This is where Jason introduces the I³™ Framework, the idea that every student in the room is on a journey from Invisible to Involved to Influential. It gives incoming students a language for their own growth and a roadmap they can carry through their entire college experience, starting from the moment they arrive.

High-energy, deeply personal, and custom-tailored to your campus goals and messaging, this keynote creates the kind of first impression that sets the tone for everything that follows. Jason draws on a career as a touring musician and a lifelong commitment to education to connect with students across every background, comfort level, and expectation, including the hard-to-reach ones in the back row. Jason connects.

Available for: New student welcome events, convocation, family orientation, OL kickoffs, and first-year experience programs.

"He brought out things in students that sometimes we haven't seen. Made first-year students who just got here two days ago comfortable enough to get on stage." — Jen Walsh, Leadership Programs, Ithaca College

"About halfway through, I looked around and watched the students — some of them were sitting up a little straighter, nodding and smiling, and really truly thinking: you know what, he's right, I am a rock star. Faculty were also very engaged, and were asking us, can I have a ticket to come back tonight?" — Denise Dufek, Bay de Noc Community College

Community Building Experience | 60–90 minutes | Large Group

Every incoming class has a moment when they stop being strangers. This is that moment.

The Rock Star Meet & Greet™ is a large-scale, community-wide gathering experience, held in a fieldhouse, a gym, a quad, under a stand of trees, or on a football field, anywhere the entire incoming class can come together in one place. The setting is intentional. The scale is the point. When an entire community shares the same space, the same music, the same laughter, and the same experience at the same moment, something shifts. Students stop being a collection of individuals and start becoming a class.

Jason has facilitated The Rock Star Meet & Greet™ with new staff, new students, and at association conferences across the country. In every context the outcome is the same: a room full of strangers becomes a community. The format is proven, the energy is real, and the connections last long after the event ends.

Jason combines live music, guided interaction, and his signature facilitation style to move the room from strangers to community. Students leave with shared connections, a shared language, and the kind of belonging that does not come from a name tag or a handshake. It comes from having been through something together.

Available as a standalone experience or as part of any orientation day or multi-day partnership.

"We've hosted large-group orientation events before, but we have never seen this level of engagement. We will absolutely be bringing Jason back." — Lance Thompson, Assistant Director of Student Involvement, Carthage College

"Each time Jason far exceeded my expectations. He has the ability to tailor his content to his audience allowing him to connect with anyone no matter the situation." — Aaron Tuttle, Director of Student Life, Grays Harbor College

"He gets everybody connected. It's what he's all about — connecting others." — J.S., Video Content Experts — Rock Star Project® Alum

Campus-Wide Activation | Single Day or Multi-Day | Any incoming class size

Multiple campus locations. Customized activities. One incoming class that leaves feeling like they already belong here.

C³™ is a campus-wide experiential program that does three things simultaneously that no keynote can do: it moves students, in teams or small groups, through physical campus space so they stop feeling like strangers in a foreign place, it creates peer relationships through shared experience rather than forced introduction, and it generates the kind of collective energy and memory that students carry into the first week of classes.

One of the most powerful features of C³™ is what it does to the campus tour. Rather than walking students past buildings and reciting facts, C³™ integrates key campus locations directly into the connection activities themselves. Students do not just learn where the library is. They have a meaningful experience there with people they just met. The campus stops being a map and becomes a memory.

Kickoff to Connect™ can be woven throughout the C³™ experience, with the card tasks mapped directly to the activities and campus locations students are moving through. The result is a seamless, fully integrated orientation activation where every moment has a purpose and every connection has a destination.

The activities, conversation starters, and campus-specific content that power C³™ are designed and curated by Jason as part of the customization process. The details are intentional, the methodology is proven, and the specifics are part of what makes every C³™ experience unique to the campus it serves.

Each program is fully customized to your campus, with the number of activities, locations, and goals tailored to your specific student population, available spaces, and orientation schedule.

Three ways to bring C³™ to your campus:

Launched: Jason comes to your campus, trains your orientation team in person on how to set up and facilitate the full C³™ experience, and hands it off to them to run. Once the team is ready, Jason moves on. Your team owns the day.

Facilitated: The complete orientation partnership. Jason works with your team in advance to design a multi-day experience built around your specific schedule, goals, and student population. Programming can include the family send-off keynote, the opening keynote, C³™, Kickoff to Connect™, The Rock Star Meet & Greet™, and Open Mic Night, woven together into a seamless orientation experience from move-in morning through closing night. Your team shows up. Jason takes it from there.

Licensed: Your campus owns the experience year after year. Jason delivers a fully customized C³™ system built for your specific locations, activities, and goals, complete with setup guides, activity instructions, and staff training resources. Jason remains available as a consultant throughout the life of the license so your team can run it confidently every orientation cycle.

Orientation Entertainment Experience | 90–180 minutes | Any venue size

The best thing that can happen at the end of orientation day or orientation week is this: a first-year student who arrived not knowing a single person walks up to a microphone in front of 400 of their new classmates, and performs.

Jason LeVasseur has produced and hosted Open Mic Nights on college campuses across the country. As a professional musician who has shared stages with Train, Dave Matthews Band, and John Mayer, he knows how to run a room, and more importantly, he knows how to make students brave enough to get on one. He hosts, performs, coaches first-time participants from the wings, and creates an environment where the audience is genuinely rooting for every single person who takes the stage.

The result is not just an entertainment event. It is a community-defining moment that students talk about for the rest of their time on campus.

Available as a standalone closing event at the end of orientation day or orientation week, or paired with any keynote program as part of a full orientation partnership.

"I am still on Cloud 10,000. Jason got students really comfortable to the point where we had student after student going up there on stage with him. Some students afterwards said, where did I find the strength, where did I find the energy? It's because Jason was really, really powerful and he knows how to inspire and engage the audience." — John Rawlins III, Campus Diversity Officer / Director, Black Resource Center, UC San Diego

"He brought out things in students that sometimes we haven't seen. Made first-year students who just got here two days ago comfortable enough to get on stage." — Jen Walsh, Leadership Programs, Ithaca College

"Jason LeVasseur is an incredible event partner. As the host of our virtual open mic sessions, he creates an inclusive and welcoming environment for all participants. His ability to help people feel heard, safe, and confident, while maintaining energy and momentum throughout the event, is truly his superpower." — Chantel Freeman, Senior Assistant Director of Online Engagement, Southern New Hampshire University

"His encouragement inspired even hesitant participants to step forward and perform." — Kerry Salvo, Director of Programs & Strategic Partnerships, American Camp Association New England